Website Hosting with Reverse Proxy & Routing | Ploy

Your stack, one domain.

Point your domain at Ploy. Keep your existing Framer, Webflow, WordPress, or Vercel site. Route what matters to Ploy sites — and let routing rules, redirects, and SSL handle themselves.

From DNS record, to live on your domain.

Four steps, all on Ploy's hosting infrastructure — no Cloudflare config to write, no Nginx to maintain, no separate SSL job to schedule.

Keep your Framer site. Add Ploy where it matters.

Point your domain at Ploy and add a fallback proxy to your existing Framer or Webflow origin. Visitors still land on the site you've already built — until they hit a path you've routed to a Ploy site. No big-bang migration. No broken inbound links.

Existing site stays live

A fallback proxy keeps your current site serving at /.

Route what matters

Send specific paths — /blog, /pricing, /changelog — to Ploy sites.

One hostname

Stitch multiple Ploy sites under a single canonical hostname.

Migrate gradually

Move one section at a time, on your schedule.

Routing rules

Rules that read like English.

Match by path prefix or regex. Pick an action — dispatch to a Ploy site, proxy to any HTTPS origin, or redirect with the status code you want. Drag to reorder; first match wins. Changes apply at the edge in seconds, no rebuild, no DNS wait.

Dispatch

Route a path to a Ploy site you own.

Proxy

Forward to any HTTPS origin and stream the response back.

Redirect

301, 302, 307, or 308 with one click.

First match wins

Top-down evaluation with a fallback proxy as the catch-all.

Migration without disruption

Keep your existing Framer or Webflow site live behind a fallback proxy. Route the pages that need an upgrade to Ploy. Migrate the rest on your schedule — no big-bang launch, no broken inbound links, no DNS panic.

Who uses this

Multi-brand teams

Run every sub-brand under one canonical hostname.

Route /products, /labs, /events to separate Ploy sites. Each sub-brand has its own editor and deploy history. One certificate, one canonical domain, one analytics stream. Election protects SEO — siblings 308 to the canonical.

Migrations

Move off Framer or Webflow one section at a time. Keep your existing site live behind the fallback proxy. Move /blog first, then /pricing, then /features — at your pace. No big-bang launch, no broken inbound links, no downtime. Cut the proxy when the last page is migrated.

Microsites & launches

Spin up campaign pages without touching the main site. New Ploy site lives at /launch-2026 or /partners/acme. Marketing site at / stays untouched. Analytics rolls up to the same domain. Tear it down by removing one routing rule.

Hosting FAQ

What is reverse proxy website hosting?

Reverse proxy website hosting places one routing layer in front of multiple site origins. Visitors stay on one domain while rules send each path to the right destination—for example, the homepage to Webflow, the blog to Ploy, and docs to another service. The proxy returns each response under the same hostname, with shared SSL, redirects, and analytics.

Can I keep my existing Framer or Webflow site and add Ploy on top?

Point your domain at Ploy, then add a fallback proxy rule pointing at your existing Framer or Webflow origin. Everything keeps serving from there by default. Add routing rules to send specific paths — /blog, /pricing, /changelog, /launch — to Ploy sites or other origins. The rest of your site stays exactly as it was; visitors never see a redirect, never bounce across hostnames.

How do routing rules work?

Each custom domain has an ordered list of rules. A rule matches by path prefix (/blog) or regex pattern (^/docs/v[0-9]+/.*), then picks one of three actions: dispatch (route to a Ploy site), proxy (forward to any HTTPS origin and stream the response back), or redirect (301, 302, 307, or 308). Rules are evaluated top-down — first match wins. Unmatched paths fall through to the domain's fallback proxy if one is set, or to the workspace's default site.

Does Ploy handle SSL?

Automatically. SSL certificates are provisioned the moment a domain verifies, renewed on schedule, and applied to every subdomain and routing rule on that hostname. No certbot, no Let's Encrypt rate limits to think about, no manual rotation. Both your Ploy-served paths and your proxied origins serve over HTTPS from the same certificate. Higher-tier plans also support bringing your own certificate — useful for teams with internal CAs, EV certificates, or pinned cert requirements.

Apex and www — which one is canonical?

Pick one. Ploy lets you elect a canonical default domain (apex or www, or any other variant you've attached), and all sibling domains issue a 308 permanent redirect to it. Search engines see one canonical hostname, analytics stays clean, and link equity consolidates. Switching the canonical later is a single click — the redirects flip with it.

Can I stitch multiple Ploy sites under one domain?

Yes — workspaces with multiple sites can route different path prefixes to different sites on the same domain. A common pattern: marketing site at /, blog at /blog, docs at /docs, changelog at /changelog. Each is its own Ploy site with its own editor and deploy history; the routing layer composes them into one hostname. Useful for multi-brand teams, sub-brands, or acquired company sites that consolidate over time.

What about redirects from a previous URL structure?

Add a redirect rule per path you need to redirect. Choose the status code that fits — 301 for permanent moves, 308 if the request method needs to be preserved, 302 or 307 for temporary. Patterns can be exact paths (/old-pricing → /pricing) or regex (^/blog/2023/.* → /archive). Useful when migrating from a previous CMS, retiring URLs, or consolidating multiple campaign domains under one canonical host.

Can I remove a routing rule without breaking links?

Yes — rules update instantly and atomically across Ploy's edge. Removing a rule sends traffic to the next-matching rule or the fallback proxy. There's no rebuild step, no DNS wait, no cache invalidation lag. If a rule needs to be temporarily disabled rather than deleted, replace its action with a redirect to the destination you want — the rule stays in the list and can be swapped back later.

Stitch your stack under one domain.

Point your domain at Ploy in minutes. Keep what works. Route what matters to Ploy sites. Free tier ships with SSL, routing rules, and the same hosting layer the rest of Ploy runs on.